The mission of Shell Valley Classic Wheels, Inc. is to be the industry leader for customer service, manufacturing and distribution of quality automobile replica kits, aftermarket automotive parts and accessories, Jeep body replacement parts, and other custom fiberglass products that fit the company's manufacturing capabilities and marketing objectives. This will be achieved through expansion based on a strong financial position, skilled employees, state-of-the-art technology, research and development, market analysis, advertising and promotion, customer input, diversification of product, and a nationwide sales network and distribution system.